Shopify vs. WooCommerce: Which Ecommerce Platform is Best?

# Ecommerce

Are you looking to start an online store but not sure which ecommerce platform to choose? With so many options available, it can be overwhelming to decide which one is the best fit for your business. In this article, we will compare two of the most popular ecommerce platforms: Shopify and WooCommerce.

Shopify is a great option for businesses that want to get up and running quickly, while WooCommerce is a better choice for those who want more control over their site and are willing to invest the time to set it up.

Amanda Gant

Director of Marketing

What is Shopify?

Shopify is a fully hosted ecommerce platform that allows you to create an online store without any technical skills. It offers a user-friendly interface, a wide range of templates, and a variety of features to help you manage your store. With Shopify, you can easily set up your store, add products, and start selling in no time.

What is WooCommerce?

WooCommerce is an open-source ecommerce plugin for WordPress. It allows you to turn your WordPress website into an online store. WooCommerce offers a lot of flexibility and customization options, making it a popular choice for businesses of all sizes.


One of the most important factors to consider when choosing an ecommerce platform is pricing. Shopify offers a variety of pricing plans, starting at $29 per month for the Basic Shopify plan and going up to $299 per month for the Advanced Shopify plan. In addition to the monthly fee, Shopify charges a transaction fee of 2.9% + 30 cents per transaction for the Basic Shopify and Shopify plans, and 2.4% + 30 cents per transaction for the Advanced Shopify plan.

WooCommerce, on the other hand, is free to use. However, you will need to pay for web hosting, domain name, and SSL certificate. The cost of these services can vary depending on the provider you choose.

Ease of Use

Shopify is known for its user-friendly interface and easy setup process. You don't need any technical skills to get started with Shopify. The platform offers a variety of templates that you can customize to fit your brand. Shopify also offers a drag-and-drop editor, making it easy to add and edit products.

WooCommerce, on the other hand, requires some technical knowledge to set up. You will need to install WordPress and the WooCommerce plugin, as well as choose a web hosting provider. However, once you have set up your store, WooCommerce offers a lot of flexibility and customization options.


Both Shopify and WooCommerce offer a variety of features to help you manage your online store. Shopify offers features such as:

  • Unlimited products
  • Abandoned cart recovery
  • Discount codes
  • Gift cards
  • Shipping rates calculator
  • Fraud analysis
  • Mobile app

WooCommerce, on the other hand, offers features such as:

  • Unlimited products
  • Product variations
  • Customizable checkout
  • Payment gateways
  • Shipping options
  • Tax options
  • Product reviews


Search engine optimization (SEO) is important for any online store. Both Shopify and WooCommerce offer SEO features to help you optimize your store for search engines.

Shopify offers features such as:

  • Customizable title tags and meta descriptions
  • Automatic sitemap generation
  • Mobile-friendly design
  • Fast loading speed

WooCommerce, on the other hand, offers features such as:

  • Customizable permalinks
  • Automatic sitemap generation
  • SEO-friendly URLs
  • Integration with Yoast SEO plugin

Customer Support

Customer support is important when running an online store. Shopify offers 24/7 customer support via phone, email, and live chat. The platform also offers a knowledge base and community forum.

WooCommerce, on the other hand, offers support via email and community forum. However, since WooCommerce is an open-source plugin, there is no official customer support team.


Both Shopify and WooCommerce are great ecommerce platforms, but they have different strengths and weaknesses. Shopify is a great option for beginners who want a user-friendly interface and easy setup process. WooCommerce is a great option for businesses that want more flexibility and customization options.

When choosing an ecommerce platform, consider your budget, technical skills, and business needs. With the right platform, you can create a successful online store and grow your business.


Did you know that Shopify powers over 1 million businesses worldwide, while WooCommerce has over 5 million active installations? According to BuiltWith, as of August 2021, Shopify is the third most popular ecommerce platform, while WooCommerce is the most popular ecommerce plugin for WordPress. With such a large user base, both platforms have their own strengths and weaknesses, making it important to consider your specific business needs before choosing the best ecommerce platform for you.

🤔 Frequently Asked Questions

1. What is the most successful eCommerce platform?

When it comes to eCommerce platforms, there are several options available in the market. However, the most successful eCommerce platform is one that offers a seamless user experience, robust features, and scalability. A successful eCommerce platform should be able to handle high traffic, provide secure payment options, and offer customization options for businesses of all sizes. Additionally, it should have a user-friendly interface and be optimized for search engines. While there are several eCommerce platforms available in the market, the most successful one is the one that meets the unique needs of your business. So, before choosing an eCommerce platform, it's essential to consider your business requirements, budget, and long-term goals. With the right eCommerce platform, you can take your business to new heights and achieve success in the online marketplace.

2. What is the best platform for eCommerce business?

When it comes to eCommerce, choosing the right platform can make all the difference in the success of your business. While there are many options out there, the best platform for your eCommerce business will depend on your specific needs and goals. Some popular options include open-source platforms, hosted platforms, and cloud-based platforms. Open-source platforms offer flexibility and customization options, but require more technical expertise to set up and maintain. Hosted platforms are easy to use and offer built-in features, but may limit your ability to customize. Cloud-based platforms offer scalability and security, but may come with higher costs. Ultimately, the best platform for your eCommerce business will depend on factors such as your budget, technical expertise, and desired level of customization. Do your research and choose the platform that will best support your business goals.

3. Which eCommerce platform to start with?

Starting an eCommerce business can be a daunting task, especially when it comes to choosing the right platform to build your online store. With so many options available in the market, it can be overwhelming to decide which eCommerce platform to start with. The first thing to consider is your budget and the features you require. Some platforms offer a range of features, including customizable templates, payment gateways, and shipping options, while others may be more basic. It's also important to think about the scalability of the platform, as your business grows, you'll need a platform that can handle increased traffic and sales. Additionally, consider the level of support and resources available, as well as the ease of use for both you and your customers. Ultimately, the best eCommerce platform for you will depend on your unique business needs and goals.

4. What are top 5 e-commerce websites?

Looking for the top e-commerce websites to shop from? Look no further! We've compiled a list of the top 5 e-commerce websites that offer a wide range of products and services. From fashion and beauty to electronics and home goods, these websites have it all. With user-friendly interfaces and easy navigation, these websites make online shopping a breeze. Plus, they offer great deals and discounts, making it easy to save money while shopping. So, whether you're looking for the latest fashion trends or the newest tech gadgets, these top e-commerce websites have got you covered. Check them out now and start shopping!